Customer Relationship Management (CRM) represents an enterprise-wide
business strategy that is designed to increase revenues and profitability
through improved customer satisfaction. Such a strategy typically entails
organizing activities around client segments, fostering
customer-focused behaviors, and establishing or enhancing processes that
facilitate communication between customers and suppliers.
Customer service and support (CSS), sales force automation (SFA), and
marketing automation software packages offer varied and often incomplete
functionality that may fail to fulfill the business requirements of
end-users. Consequently, many decision-makers experience great difficulty
in determining what constitutes a viable solution for their CRM initiatives.
Whether it's a needs analysis, technology selection, architecture design, training,
custom development, crystal report writing or software support, Northstar Informatics
is there for you. We'll customize the right CRM software solutions for
your company's growing needs.
Please contact us
directly for further information.